Aug 3
You've all seen the statistics:

"50% of bookings will be made online..."

"millions of hotel customers look at Tripadvisor every day..."

...blah, blah, blah.

Of course, online is good, online is a wonderful market opportunity for you.

Be careful though, because there is a danger that you might confuse "online" with "fully automated" and make a complete balls of selling your hotel.

Continue reading "Is online automation losing the sale for your hotel?"

Posted by HotelBlogger