Sep
20
Elsewhere in this blog you'll be able to read about my take on the craft of developing scenarios. Scenarios are essentially "stories" which attemept to illustrate how events may play out in the future. They help us to interpret present day events and their implications for what we're doing ("what we're doing" being a euphamism for "business strategy").
It has just struck me that there is another, powerful use for "memories of the future": You can use them to illustrate to a prospective customer what it might be like to stay at your hotel...
It has just struck me that there is another, powerful use for "memories of the future": You can use them to illustrate to a prospective customer what it might be like to stay at your hotel...
Continue reading "Memories of the future - do try this at home"
